● The Basics:
Page titles, meta description, headings, alt-text, and etc. are very easy to write and an update on both platforms.
● Friendly URLs:
We all know that search engines like Google love URLs that are shorter and simpler. While you can add keywords to your URL with ecommerce solution Shopify, you don’t have 100% control. The Shopify platform constructs URLs around categorization, prefixes (products, collections, and more), and category pages. BigCommerce, on the other side, allows you to pass on these structures and create a short and friendly URL.